Working with teams from across the globe, the Nike Digital Production Team works with developers, designers, strategists, and copywriters to launch new products on Nike’s main site and apps. From creative brief to launch, our team managed the complete production process including coordinating assets, custom CMS build, QA, metadata, language translation, and publishing.
United States Soybean Board
The United States Soybean Board tasked Publicis with overhauling its digital presence and website experience. The ask was to create independent experiences for two separate and diverse stakeholders who previously shared the same digital journey. Beginning with identifying and analyzing the users, our team of developers, designers, strategists, account executives, and producers reimagined USB’s multiple website entities and digital resources. The project included implementing new design guidelines, updated photo/video/VR assets, site restructuring, advanced technical features, and SEO improvements.
Nimia is a technology startup based in Seattle, WA that provides video producers with a custom video CMS system allowing them to store, transfer, and license video files. Our team of developers, designers, producers, and operation team members built developed the product to deliver a seamless digital experience. Employing an agile approach to development and obsessing over UX, each new tool or experience was carefully crafted and deployed to our growing user base.
Baker Mckenzie, a multinational law firm based in NYC, tasked SS+K with developing and launching a new brand identity. The ‘New Lawyer’ campaign asserted Baker Mckenzie as a thought leader in volatile modern times. Working as a digital producer, my team and I managed digital strategy and a robust programmatic ad campaign. From creative brief to launch we worked with Baker McKenzie to understand their goals behind the new brand identity and used analytics to identify where ads should be delivered to potential customers.
To showcase their VR/AR production capabilities SS+K created a winter virtual reality experience for their agency holiday card. Working with virtual reality development experts, Tantrum Labs, our team came up with concept of an interactive bobsled ride. Our in-house design team applied a retro 80s feel to the experience, complimented by a rock ballad soundtrack and designed custom Google Cardboard viewers and packaging for clients and media. The project was featured in Adweek, Digiday, and Forbes, succeeding in publicizing SS+K’s VR/AR capabilities.